Yes, it is an unusual name. Under the Pine Tree Jewelry. But, when you hear the background story, you understand and respect the choice.
Owned by Adriana Serrianne of Lakewood, Under the Pine Tree Jewelry reflects hard work that results in beauty. “I have a huge pine tree in my front yard. It is beautiful and provides shade, but it is a lot of upkeep with pine needles and cones and, like my jewelry, it serves a purpose,” explained Serrianne.
Serrianne’s journey began in the summer of 2017 when she was off on summer break from her work in education as a Jewelry Maker Draws Inspiration from Nature family student community engagement specialist, and a friend invited her to sell her jewelry at Lakewood’s Summer Fest. That in turn led to a regular booth at the Lakewood Farmers Market at Fort Steilacoom Park.
While the majority of Serrianne’s sales are at community markets and events, she does sell online. “I realized I needed to offer customers other ways to shop with me, so I am now showcasing small collections,” said Serrianne.
Serrianne’s jewelry is hypoallergenic using materials sourced from only the most reputable distributors to ensure the highest quality 925 sterling silver and 14k gold filled metal jewelry. She draws inspiration from nature to delicately handcrafted jewelry using semi-precious gemstones, pearls, gold fill, brass, and sterling silver.
“For me, I approach things from the perspective of creating a community. I build relationships, in-person and online, through the community I built with other small business owners,” Serrianne said. With a price point ranging from $21 to $125, her goal is to make something affordable for everyone.
Leading the way in sales is Serrianne’s hammered earrings. According to Serrianne, “I love the hammered earrings . . . they are time consuming but I find them relaxing to make. One of my biggest joys is when I see customers who spot each other wearing them.”
Other customer favorites include simple gemstone necklaces on a chain that make wonderful layering pieces. “My goal is to create pieces that seamlessly blend into your wardrobe, that are timeless, and meant to add to your existing collection.”
For Additional Information
Under the Pine Tree Jewelry
underthepinetreejewelry.com
BY LYNN CASTLE